What is a Business Model Map?

A business model map is a one-page visual document containing 11 interconnected building blocks that acts as a replacement for a 100-page business plan. To fans of fully written business plans, a business model map can be the starting point before they prepare their business model. 

COURSE CONTENT

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55 Lessons

Introducing Business Model Course Designer Josiah Go

Introducing Josiah Go, the course designer. He is one of the few Asians declared one of the Ten Outstanding Young Persons (TOYP) of the World (in Business Education), an award for leaders who have excelled in their chosen profession before they reached the age of 40 and awarded through a search of TOYPs from over 100 countries by Junior Chamber Intenational (JCI), the leading leadership development organization in the world.

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55 Lessons

The Business Model, The Business Model Map, and Business Model Innovation

Viewers get an introduction to the Mansmith Business Model Map, comprising 11 building blocks and incorporating two unique elements, value chain and reconfiguration, exclusive to the model and not found in other business model maps.

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55 Lessons

Module 1 Recap on Business Model Introduction

Summary of the introductory portion of Mansmith Business Model Map

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55 Lessons

The Offering Model

The first part of any business model is the Offering Model, where marketing and sales departments are involved most. Viewers will get a glimpse of the offering model's important aspects: target market, value proposition, channel, customer bonding strategy and revenue model

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55 Lessons

Business Model Map of FILA iSport

What does a solid Offering Model look like? To illustrate this, Fila iSport President Cris Albert shares with us the business model map of her progessive retail firm.

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55 Lessons

Q&A with FILA Isport Life President & CEO Cris Albert on iSport Life’s Business Model

Fila iSports President Cris Albert answers some questions about their company's business model.

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55 Lessons

Building Block 2: The Value Proposition (Part 1)

In this first video detailing the Value Proposition, viewers learn how to assemble a compelling value proposition, the key questions to ask, and how to use the Mansmith BIDA framework to uncover the five consumption barriers to assembling a value proposition.

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55 Lessons

Building Block 2: The Value Proposition (Part 2)

Continuing the topic on value proposition,this session emphasizes the selection criteria, positioning quadrant, and tips on how businesses can achieve sufficient differentiation.

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55 Lessons

Building Block 2: The Value Proposition (Part 3)

Continuing the topic on value proposition, this session details the four levels of differentiation, the four jobs essential to providing this value proposition, and the risk that needs to be mitigated during the design process.

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55 Lessons

Business Model Map of Cignal TV

The value proposition modules are illustrated through a case presentation of Cignal TV, featuring President Robert Galang. He shares with viewers the pay TV service's business model map and how it helped them grow from only 40,000 subscribers in 2010 to over 3 million subscribers in 2020.

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55 Lessons

Q&A with Cignal TV’s Former President Jane Jimenez-Basas on Cignal’s TV Business Model

Cignal TV's former President Jane Basas answers additional questions about their company's business model, and how they differentiated by marketing their service's original content.

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55 Lessons

Building Block 3: The Channel

What is the channel, and how do you choose one that fits your business? This video shares how, key questions to ask, selection criteria, and risk that needs to be mitigated when making channel decisions.

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55 Lessons

Business Model Map of UnionBank

Union Bank Senior Executive VP Henry Aguda shares the business model map of the publicly-listed Union Bank of the Philippines. While they may be ranked number 9 in number of physical branches, they are the pioneering leading brand in the digital banking space.

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55 Lessons

Q&A with Union Bank Philippines SVP and Chief Customer Experience Officer Ana Aboitiz Delgado on Union Bank’s Business Model

In this video, Union Bank's SVP Ana Aboitiz-Delgado answers questions about how Union Bank's digital-first business model creates a totally different customer experience for their customers.

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55 Lessons

Q&A with Union Bank Philippines EVP and Chief Human Resource Officer Michelle Rubio

Union Bank's EVP for Human Resources, Michelle Rubio, answers questions about the critical role Union Bank's people play in their business model innovation.

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55 Lessons

Building Block 4: The Customer Bonding Strategy

The video introduces the fourth building block, the customer bonding strategy. Viwers can expect to learn how to do a customer bonding strategy (through awareness, trial and repeat purchase), key questions to ask during the creation process, selection criteria, and the risks that need to be mitigated.

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55 Lessons

Business Model Map of Concepcion Industrial Corporation’s 3 Divisions

Concepcion Industrial Chairman Raul Joseph Concepcion shares with us the business model map of each of the 3 divisions in the pubicly listed firm - the Consumer Lifestyle division, the Building Solutions division, and the Technology Solutions division.

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55 Lessons

Q&A with Top Executives of Concepcion Industrial Corporation (CIC) on CIC’s Business Model

Concepcion Industrial's Top Executives (Raul Joseph Concepcion, Chairman; Raffy Hechanova, EVP; and Vicky Betita, CFO) answer additional questions about their company's business model.

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55 Lessons

Building Block 5: The Revenue Model

This video shares how a firm creates wealth through their revenue model, the key question to ask, selection criteria, and risk that needs to be mitigated when designing a revenue model. The video uses major retail chains as a case to illustrate the dozens of ways these big retail chains can earn revenue.

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55 Lessons

Module 2 Recap on Offering Model

Summary of the offering model elements within a business model.

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55 Lessons

The Operating Model

This video introduces the operating model, the second component of a business model and where operations teams are most involved. This section will introduce the important aspects of an operating model, including the value chain, key processes, key resources, complementors, reconfiguration and cost.

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55 Lessons

Building Block 6: The Value Chain (Part 1)

The viewers are introduced to the new value chain building block. Viewers will learn the steps one must undergo when plotting value chains to correspond to multiple value propositions.

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55 Lessons

Building Block 6: The Value Chain (Part 2)

As a continuation of the previous lesson, this time viewers will be guided step-by-step through the process of plotting the value chains of multiple value propositions. For clarity, each step comes accompanied by concrete examples and case studies.

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55 Lessons

Building Block 6: The Value Chain (Part 3)

This video shares key question to ask, selection criteria, and risk that needs to be mitigated in a value chain design.

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55 Lessons

Business Model Map of ACROTANS

To wrap up the value chain lessons, Acrotrans President Alfred Tumacder shares with viewers the business model map of his fast growing trucking company, wherein he took inspiration from airports for operations.

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55 Lessons

Q&A with Acro Distribution Network CEO Alfredo Tumacder III on Acro’s Business Model

To further supplement his case, Acrotrans President Alfredo Tumacder answers additional questions about his company's business model.

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55 Lessons

Building Block 7: The Processes

If a value chain is the forest, then key processes are the important trees that populate it. This video explains these key processes, the key questions to ask, selection criteria, and risk that needs to be mitigated when designing them.

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55 Lessons

Business Model Map of CIS Bayad Center

To illustrate key processes, CIS Bayad Center President Lawrence Ferrer shares with us the business model map of the multi-channel payment service firm.

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55 Lessons

Q&A with President and CEO of CIS Bayad Center Lawrence Ferrer on Operating Model

As a continuation to their business model feature, CIS Bayad Center President Lawrence Ferrer answers additional questions about their company's key processes.

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55 Lessons

Building Block 8: The Resources

This video introduces key resources as a building block, composed of hard assets and soft assets. It further explains key question to ask, selection criteria, and risk that needs to be mitigated when declaring these key resources.

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55 Lessons

Business Model Map of Mega Global

To illustrate key resources and how it impacts a company, Mega Global Vice President Marvin Tiu Lim shares with us the business model map of the market leading sardines company.

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55 Lessons

Q&A with Mega Global President William Tiu Lim on Mega’s Business Model

As a supplement to his business model map presentation, Mega Global President William Tiu-Lim answers questions about how he continued to innovate the value chain in order to leverage the increasing unique resources in their business model.

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55 Lessons

Building Block 9: The Complementors

This video explains the 9th building block, the complementors. It answers who should be considered key complementors, the key questions to ask, selection criteria, and risk that needs to be mitigated when choosing them.

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55 Lessons

Business Model Map of BPI-Philam Life

What are the key complementors of leading bancassurance company BPI-Philam Life? President Surendra Menon shares with us the company's business model map to explain.

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55 Lessons

Q&A with BPI-Philam Life Insurance President and CEO Surendra Menon on Business Model

As a continuation from the previous lesson, BPI-Philam Life President Surendra Menon explains why alignment with a firm's complementors is critical for executing a business model well.

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55 Lessons

Building Block 10: The Reconfiguration

This video introduces us to reconfiguration. It answers what one should start doing and stop doing in order to introduce innovation and new logics in an industry, as well as identifies the key question to ask, selection criteria, and risk that needs to be mitigated when considering reconfiguration.

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55 Lessons

More Cases about Innovation

How do firms innovate? This lesson shares multiple case studies of how companies managed to innovate within the 11 building blocks of the business model map.

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55 Lessons

Business Model Map of Bounty Agro Ventures

Chooks-To-Go is a company well-known for their presence, with over 1,700 rotisserie chicken outlets in the country. Parent company Bounty Agro's President Ronald Mascariñas shares with us how their business model map made it possible.

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55 Lessons

Q&A with Bounty Agro Ventures’ President Ronald Mascariñas on Chooks-To-Go’s Business Model

As a continuation of their business model map presentation, Bounty Agro's President Ronald Mascarinas answers questions about his company's transformation, particularly their innovations when they were confronted with implications of lower globalization tariff a decade ago.

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55 Lessons

Building Block 11: Cost (Part 1)

The final building block in a business model map is introduced: Cost. This lesson shares everything about cost: the key question to ask, selection criteria, and risk that needs to be mitigated when allowing costs.

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55 Lessons

Building Block 11: Cost (Part 2)

A continuation on the lesson about the final building block, cost, this video provides a run-through of best practices one must adhere to in order to effectively minimize business cost.

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55 Lessons

Business Model Map of Converge ICT

Converge ICT COO Jesus Romero shares with us the business model map of their publicly-listed pioneer and leading fiber internet service company to supplement the lesson on costs.

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55 Lessons

Q&A with Converge ICT COO Jesus Romero on Converge’s Business Model

How was Converge ICT able to grow so fast? COO Jesus Romero answers this question and explains how they are able to offer value-for-money pricing within the cost aspect of their business model.

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55 Lessons

Module 3 Recap of Operating Model

This summary lists key takeaways about a business model's operating model.

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55 Lessons

The Financial Model

As a wrap-up of the explanations for each building block, this video briefly explains how a company's financial model is ultimately a result of the decision of the offering model and operating model.

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55 Lessons

Why Companies Don’t Change Their Business Model

Why are companies so hesitant to change aspects of their business model? Here are 10 reasons why.

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55 Lessons

Encouraging An Innovation Culture

Viewers will learn 6 concrete ways to build a culture that encourages innovation in an organization.

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55 Lessons

When to Change your Business Model

When should you consider changing your business model? This is a common question. This video shares 10 indicators to look for.

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55 Lessons

How to Change Your Business Model Systematically (Part 1)

It's time to systematically change your company's business model. Here are the first 2 of 4 steps in executing this plan.

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55 Lessons

How to Change Your Business Model Systematically (Part 2)

A continuation of the previous lesson, this video shows the last 2 steps companies must undergio to change their business model systematically.

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55 Lessons

Module 4 Recap on Business Model Innovation

This video summarizes all key takeways from this fourth module on business model innovation.

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55 Lessons

Business Model Shift During Covid-19

The world has inevitably changed due to the deadly COVID-19 pandemic of 2020. This video illustrates how 11 international companies managed to pivot their business models and changed the way they operate to ensure their survival, prevent unemployment, and prepare for future growth despite the impact of the virus.

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55 Lessons

Closing

If you did not learn any single lesson/insight, this course is covered by a 30-day money back guarantee. Please email info@continuum-edu.com.

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55 Lessons

Building Block 1: The Target Market

How do you choose a target market? This video shares the answer to that question and more, outlining the process by detailing the key questions to ask, selection criteria, and risks that need to be mitigated when deciding upon a target market.

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55 Lessons

Course Introduction, An Innovation Story, Signs of A Good Opportunity

This video uses the case of an innovative medium sized company to illustrate the 18 potential indicators of a good opportunity to innovate your business model.

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